About

Intently is a motion design agency focused on helping fintech companies explain, launch, and position their products through high-end 2D and 3D visuals.

The project was a complete website strategy, design, and Framer build focused on one thing: turning attention into booked calls.

The previous website struggled with clarity and retention, leading to a high bounce rate and low engagement. The challenge was creating a site that felt premium enough for established fintech companies while still converting early-stage startups looking for launch support.

Every section of the website was designed to answer a simple question fast:

“What does this agency do, and why should I trust them?”

The structure was intentionally minimal — a focused landing page, a portfolio-driven showcase, and a frictionless booking flow integrated directly with Cal.com.

Instead of overwhelming visitors with animations and unnecessary interactions, the experience was designed to feel controlled, cinematic, and conversion-focused.

The visual direction leaned into a dark premium aesthetic with strong typography, spacious layouts, and motion-led storytelling inspired by the pace and confidence of modern fintech brands.

Performance was also a major focus. Since the portfolio heavily relies on video content, the build prioritised fast loading speeds across both desktop and mobile to ensure the experience stayed smooth without sacrificing visual quality.

The final result positioned Intently as a high-end creative partner for fintech startups and established companies launching products, features, and campaigns.

Stack

Figma — Interface & UX Design
Framer — Website Development
Cal.com — Booking Integration
Motion Design — Portfolio Production

Deliverables

• Website strategy

• UX/UI design in Figma

• Framer development

• Responsive design

• Conversion-focused landing page

• Portfolio CMS setup

• Video optimisation for performance

• Booking flow integration

• SEO optimisation

Outcome

A premium portfolio and conversion-focused agency website designed to help Intently attract higher-value fintech clients, reduce bounce rate, and create a stronger perception of trust and quality.

The final experience balances cinematic visuals with fast performance — helping visitors quickly understand the agency’s services while moving them naturally toward booking a call.

Link

intently.agency